As I work with our retail customers I will help determine which departments or products should be near one another for maximum spark and synergy.
There is a direct correlation between how much customers buy and how much time they spend in the store, therefor; we will create a space that is both appealing, comfortable and interesting for all.
I will use certain strategies to create a predictable pathway for shoppers, so we can best locate impulse items. I’ll use design elements to encourage shoppers to drift to the far reaches of a store as if pulled by a magnet. At the same time will not neglect the front of the store which has the utmost importance in determining who enters.
